Running a business isn’t just about doing the work — it’s also about managing expectations. Lately, I’ve realized I spend more time explaining my fees than actually delivering the service.
Every call, every message, every “why is this so expensive?” eats into the time I could spend creating, helping, or improving. Fees aren’t random numbers — they reflect experience, effort, and value.
At some point, you have to remind yourself: your time is valuable, your work is valuable, and constant justification isn’t worth the energy. Stand firm, communicate clearly, and focus on what truly matters — delivering quality.
